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Intern: Addictive Consumer Experience
Location: Mumbai

Under the Farm Equipment Sector at Mahindra and Mahindra Ltd, we strongly believe in spreading Farm Tech Prosperity. Think of Mahindra Tractors and you’ll picture farmers working hard to cultivate and harvest crops. Farmers who feed India and contribute to our economy. We believe in the inclusive growth for our farming community and believe that with the help of new technologies, we can help them Rise and become prosperous. We want help in imagining new technology driven products and services for small farmers in India. Imagine sensors on tractors, drones, apps, AI tools, high tech implements etc. – all being used to enhance farm productivity and make farmers more prosperous. Imagine analytics and data being used to predict farmer output, buying behaviour, best time to sow and cultivate, best way to use tractors – all helping change the face of Indian farming.

JOB FUNCTION : Strategy
EMPLOYMENT TYPE : Internship
ROLE SUMMARY

Addicted to TV shows? Sports? Social Media?

Have you thought about what makes you and the million others so addicted to these experiences?This is your opportunity to come up with to come up with some great insights and help us create an addictive customer experience for our Tractor customers!

You have a pivotal role in helping contribute to our vision of helping farmers Rise. You will help redefine our engagement with farmers using technology and analytics but most importantly with Passion. We want you to think about how we can give our tractor customer an addictive customer experience. We are counting on you to come with disruptive offerings / solutions to help our business get to the next level.  

What’s Required From You?

What do we expect from you? 

  • Being nerdy – You eat, dream and sleep with Data, Hypothesis and Insights
  • Being passionate about making difference to farming world
  • Being Curious – Strongly driven by curiosity, humbleness and the attitude to make the world a better place!
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